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Bonfring International Journal of Industrial Engineering and Management Science

Impact Factor: 0.541 | International Scientific Indexing(ISI) calculate based on International Citation Report(ICR)




The Promotional Measures of District Industrial Center on MSMEs – A Case Study with Special Reference to Vandiyur Block of Madurai District

L. Vishnuram and Dr.M. Palanivel Rajan


The awareness regarding the DIC and its promotional scheme is not absolutely created among the entrepreneurial community. There is a wide gap between the actual results and projected results of Promotional measures offered to DIC. There is a lot problem and challenges in availing various subsidiary schemes To bridge the gap, the basic system and operational structure of DIC should be redefined as per the advancement in information and production technology and to meet the international competitions of MSMEs The MSMEs’ industrial units wise SWAC analysis should be done by DIC.

Keywords: Measures, MSMEs, DIC, MSMEs.

Volume: 9 | Issue: 4

Pages: 04-06

Issue Date: October , 2019

DOI: 10.9756/BIJIEMS/V9I4/9038

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